Data Skeptic


In this week's episode of Data Skeptic, host Kyle Polich talks with guest Maura Church, Patreon's data science manager. Patreon is a fast-growing crowdfunding platform that allows artists and creators of all kinds build their own subscription content service. The platform allows fans to become patrons of their favorite artists- an idea similar the Renaissance times, when musicians would rely on benefactors to become their patrons so they could make more art. At Patreon, Maura's data science team strives to provide creators with insight, information, and tools, so that creators can focus on what they do best-- making art.

On the show, Maura talks about some of her projects with the data science team at Patreon. Among the several topics discussed during the episode include: optical music recognition (OMR) to translate musical scores to electronic format, network analysis to understand the connection between creators and patrons, growth forecasting and modeling in a new market, and churn modeling to determine predictors of long time support.

A more detailed explanation of Patreon's A/B testing framework can be found here

Other useful links to topics mentioned during the show:

OMR research

Patreon blog

Patreon HQ blog

Amanda Palmer

Fran Meneses

Direct download: data-science-at-patreon.mp3
Category:general -- posted at: 8:00am PDT

Feed Forward Neural Networks

In a feed forward neural network, neurons cannot form a cycle. In this episode, we explore how such a network would be able to represent three common logical operators: OR, AND, and XOR. The XOR operation is the interesting case.

Below are the truth tables that describe each of these functions.

AND Truth Table

Input 1 Input 2 Output
0 0 0
0 1 0
1 0 0
1 1 1

OR Truth Table

Input 1 Input 2 Output
0 0 0
0 1 1
1 0 1
1 1 1

XOR Truth Table

Input 1 Input 2 Output
0 0 0
0 1 1
1 0 1
1 1 0

The AND and OR functions should seem very intuitive. Exclusive or (XOR) if true if and only if exactly single input is 1. Could a neural network learn these mathematical functions?

Let's consider the perceptron described below. First we see the visual representation, then the Activation function A, followed by the formula for calculating the output.



Output = A(w_0 \cdot Bias + w_1 \cdot Input_1 + w_2 \cdot Input_2)



Can this perceptron learn the AND function?

Sure. Let w_0 = -0.6 and w_1 = w_2 = 0.5

What about OR?

Yup. Let w_0 = 0 and w_1 = w_2 = 0.5

An infinite number of possible solutions exist, I just picked values that hopefully seem intuitive. This is also a good example of why the bias term is important. Without it, the AND function could not be represented.

How about XOR?

No. It is not possible to represent XOR with a single layer. It requires two layers. The image below shows how it could be done with two laters.



In the above example, the weights computed for the middle hidden node capture the essence of why this works. This node activates when recieving two positive inputs, thus contributing a heavy penalty to be summed by the output node. If a single input is 1, this node will not activate.

Universal approximation theorem tells us that any continuous function can be tightly approximated using a neural network with only a single hidden layer and a finite number of neurons. With this in mind, a feed forward neural network should be adaquet for any applications. However, in practice, other network architectures and the allowance of more hidden layers are empirically motivated.

Other types neural networks have less strict structal definitions. The various ways one might relax this constraint generate other classes of neural networks that often have interesting properties. We'll get into some of these in future mini-episodes.


Periscope Data

Check out our recent blog post on how we're using Periscope Data cohort charts.

Thanks to Periscope Data for sponsoring this episode. More about them at

Direct download: feed-forward-neural-networks.mp3
Category:general -- posted at: 8:00am PDT

In this Data Skeptic episode, Kyle is joined by guest Ruggiero Cavallo to discuss his latest efforts to mitigate the problems presented in this new world of online advertising. Working with his collaborators, Ruggiero reconsiders the search ad allocation and pricing problems from the ground up and redesigns a search ad selling system. He discusses a mechanism that optimizes an entire page of ads globally based on efficiency-maximizing search allocation and a novel technical approach to computing prices.

Direct download: reinventing-sponsored-search-auctions.mp3
Category:general -- posted at: 8:00am PDT

Today's episode overviews the perceptron algorithm. This rather simple approach is characterized by a few particular features. It updates its weights after seeing every example, rather than as a batch. It uses a step function as an activation function. It's only appropriate for linearly separable data, and it will converge to a solution if the data meets these criteria. Being a fairly simple algorithm, it can run very efficiently. Although we don't discuss it in this episode, multi-layer perceptron networks are what makes this technique most attractive.

Direct download: the-perceptron.mp3
Category:general -- posted at: 8:00am PDT

DataRefuge is a public collaborative, grassroots effort around the United States in which scientists, researchers, computer scientists, librarians and other volunteers are working to download, save, and re-upload government data. The DataRefuge Project, which is led by the UPenn Program in Environmental Humanities and the Penn Libraries group at University of Pennsylvania, aims to foster resilience in an era of anthropogenic global climate change and raise awareness of how social and political events affect transparency.


Direct download: data-refuge.mp3
Category:general -- posted at: 8:00am PDT